084 - Means to Communicate

084 - Means to Communicate
Originally uploaded by gingerpig2000

The idea behind this was originally a graphic demonstration of how people waffle around in a text that people are most likely to want to read in a hurry in order to make a decision or find out background information. I see the problem a lot as an editor for primarily business related texts, and it seems to me that the writers cannot differentiate between the kinds of text they are writing other than on issues of titling and formatting.

However there is a place for waffle, it can turn up some really unusual connections in the mind of the writer and form an indirect line for the reader into that mind. However, in business you don't need the reader to be doing any kind of subconscious analysis on the way you think if you really are a waffler in reality - because people are going to think if you waffle you probably are probably going to apply this way of thinking to all your business decisions.

So, from a sketch and from noticing how on an earlier picture I had achieved a kind of cut-out and stuck-on translucent plastic effect on an image, I wanted to experiment more with the technique. I like the way the line at the bottom forms a very rigid base for the loosely sketched, almost child-like pictures above.

In most photo collaging I spend a lot of time trying to get the edges to match and blend properly, but using this technique you can blatantly accept no alignment, the solid color blocks have no need for worrying about stray hairs or leaves that litter ordinary photographs just where you want to apply your cut line. And the audience doesn't have to have an opinion on a badly joined photo compilation.